GRIP will provide Golf Professionals with the retail and market information to allow them to:

• Generate improved sales from new product lines,
• Create improved margin and profitability from products,
• Ensure cash is not tied up in stock,
• Provide their customers with higher levels of expertise,
• Improve levels of customer loyalty,
• Stay ahead of the competition with early warning on product or price movements,
• Implement ‘Best Practice’ retail strategies in their shops,
• Enjoy stronger relationships with Suppliers

The information provided in GRIP is provided by retail specialists dedicated to enabling the PGA Golf Professional to trade more effectively.

Participating suppliers provide the team of specialists with early warning on new products, lines to be discontinued, stock problems and product promotions and specials available to the retailers. This allows the subscribing Golf Professionals to stay ahead of the market.